About the Project
The goal of this project was to design a logo for Ferrotec’s sub-brand, BIG HEART.
BIG HEART, is part of Ferrotec’s business growth plan to further foster its corporate values, and principles of Integrity, Bravery, and Inclusiveness. Ethics that position Ferrotec as a strong and credible brand.
My goal was to make a clear association with the master brand and sub-brand while establishing the subbrand as a stand-alone identity.